Sharif University of Technology Scientia Iranica 1026-3098 20 6 2013 12 01 Analyzing the Price Skimming Strategy for New Product Pricing Analyzing the Price Skimming Strategy for New Product Pricing 2099 2108 3449 EN Hassan Shavandi Industrial Engineering Dept., Sharif University of Technology, Tehran, Iran Ata G. Zare Industrial Engineering Dept., Sharif University of Technology, Tehran, Iran Journal Article 2013 08 05 This article presents a new model for pricing a new product considering skimming pricing strategy in the presence of competition. We consider two periods for price setting including skimming and economy period. The problem is deciding on skimming price as well as economy price in order to maximize the total profit. The derived model is a non-linear programming model and we analyzed the structure and properties of optimal solution to develop a solution method. Analytical results as well as managerial insights are presented by mathematical and numerical analysis. Skimming pricing non-linear programming New Product Development Pricing policy Competition https://scientiairanica.sharif.edu/article_3449_727c3d7ee064712b0d85ac0f6a62579f.pdf